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Serano Shag White Area Rug by nuLOOM

$63.99  - $430.99
$129.00 50% Off On Sale

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Don't sweat the holidays with our extended return policy. You'll have until 1/31/2016 to return purchases placed between 11/1/2015 and 12/25/2015. Just log into My Account to fill out our self-service return process. *Please note, you will be responsible for return shipping costs. If you receive an item that has a problem, please report the issue through My Account. Learn more.


Overall Rating


Based on 274 reviews

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  5.0 stars
Best. Rug. Ever. from Ann Arbor, MI on 06/25/2014 – Verified Buyer
Do you have a dog? Buy this rug. A kid that hasn't yet mastered how to get their food directly into their mouth? Buy this rug. I know what you're thinking... why on earth would I buy a white rug if I have a dog or an uncoordinated mini human in my house?! I thought the same thing and, as a result, went through rug after rug when the inevitable accident would leave a messy spot on my area rugs. At first I assumed my trusty spotbot would take care of the messes, but somehow it got rid of both the stain AND the color in the carpet, leaving a nice white blotch. This is officially the only area rug I use in my formal dining room and casual eat in kitchen. If you have a spotbot or a decent carpet cleaner it's virtually indestructible. I. love. this. rug.
Was this helpful? Yes 46 No 0
  3.0 stars
ok rug from WA on 12/16/2014 – Verified Buyer
Based on all the great reviews, I decided to purchase this rug. It has a nice off white color to it, but you can tell it's cheaply made. I guess that is expected for the price. I've seen much worse quality so that wasn't why I gave it three stars as I did expect a lower quality based on the price I paid. Perhaps I am sensitive to chemicals, but this rug smelled so bad and I've had it in my garage for over a month to "off-gas" it. I can't smell it anymore while in the garage, but when I get close to it I can still smell the chemicals. I am bringing it in the house next week as I bought a thick, non toxic rug pad from eco rug pads made in the US. If there is a noticeable smell I guess I am out a couple hundred dollars. Word of caution: as with so many products these days, be cautious of what goes into our products and perhaps pay a bit more for more environmentally friendly and people friendly products. It's unfortunate we have to worry about what they put in our rugs these days.
Was this helpful? Yes 34 No 0
  4.0 stars
Just what I wanted from Midland, TX on 09/16/2014 – Verified Buyer
This rug looks great in our living room. It anchors the leather furniture and provides great texture. As others have mentioned, it does have a very strong chemical smell. Ideally I should have let it air out before putting down and after taking the plastic off. After a few days (one with the door open), I sprayed it with Febreeze and it helped tremendously. A week later, for the most part, the strong smell is gone. I expect it will continue to get better.
Was this helpful? Yes 15 No 0
  4.0 stars
Good product for the price from Tennessee on 11/24/2014 – Verified Buyer
The rug looks whiter which is what I wanted. It is not as soft as I would like but, it was cheaper than most so I am okay with that. It looks very nice in my living room, however, it is VERY thin and has a very scratchy backing. You need to buy a thick rug pad to add some cushion and to protect your laminate or hard wood floor from being scratched. Overall, for the price I am happy with it. It looks great and with a thick rug pad it feels great now too. good value, good size, and looks nice! VERY thin rug with scratchy back. Must purchase a thick rug pad.
Was this helpful? Yes 13 No 0
  5.0 stars
beautiful from wilmington, NC on 09/22/2014 – Verified Buyer
I am in love with this carpet! It is beautiful and very soft and plush. I see people say its beautiful or happy for the price, you would never know it was so affordable I would have been happy if it were double the price
Was this helpful? Yes 10 No 0
  5.0 stars
Exactly what I wanted! from North Salt Lake, UT on 09/24/2014 – Verified Buyer
This rug was exactly as described. It is white, in a heavily trafficked area and I am raising two puppies! It looks great. It is lightweight, cleans beautifully, and I am pleased as punch with the fabric used....it is under a breakfast table and every stain has come right out!
Was this helpful? Yes 9 No 0
  5.0 stars
White rug from Princeton, NJ on 03/16/2015 – Verified Buyer
Good quality for price, although like some of the other reviewers I found the smell very strong for the first week. I bought a rug pad and that has been very worthwhile in ensuring the pile has a plush quality to it. Lovely and white if you are looking for a light rug. Perfect in our bedroom but I would not put it in a high traffic area. As it is low priced though it is something that can be replaced if it begins to show marks and wear.
Was this helpful? Yes 4 No 0
  5.0 stars
PERFECT! from Pasadena, Maryland on 09/24/2015 – Verified Buyer
I LOVE this rug! Feels great and looks beautiful. In my opinion, it's more of a soft white than a bright white....which is exactly what I wanted. It's well worth the price. I couldn't be any happier.
Was this helpful? Yes 6 No 0
  4.0 stars
Nice rug from Aberdeen, MD on 02/09/2015 – Verified Buyer
Nice rug. But I must admit it's not as full as the pic portrays. Not too skimpy either though. If u run ur fingers through it and fluff it up a bit it looks better. I bought a thick rug pad underneath so it feels much better under my feet. I have dark hardwood floors do the pad is necessary to prevent scratching. I'd suggest anyone who purchase this rug do the same since the underside us very rough. All in all I'm very happy with this rug.
Was this helpful? Yes 3 No 0
  4.0 stars
Good rug at a great price from Vernon Hills, IL on 04/14/2015 – Verified Buyer
I purchased this rug for my living room and couldn't be more pleased. In the photo, it looks to be off-white or ivory but it's actually a bright white color and very plush (although I wish it was softer). I noticed that some customers experienced a strong chemical smell from the rug - I haven't noticed this. Very pleased for the price. Pros: Great value Cons: Wish it was softer, more color options, better photography/description of color
Was this helpful? Yes 2 No 0

Questions & Answers

"Hello, is this rug pure white?" — Michael
"Hi Michael, this rug is white in color, but not a pure white."
— Evangelina from Wayfair
"Hi, does this rug shed?" — Felica
"Hello Felica, this item sheds when new, but after sometime, it should not shed."
— Jen from Wayfair
"Hi, can I vacuum this rug?" — Samantha
"Hi Samantha, yes, you can vacuum this rug."
— Lanae from Wayfair
"Hi, what material is this rug made of?" — Rachelle
"Hi Rachelle, this rug is made of polypropylene."
— Taylor from Wayfair
"Hi, does the rug have a backing?" — Patty
"Hi Patty, the rug has no backing."
— Vanessa from Wayfair