TrueModern is a furniture brand designed specifically for and by modernists. When acclaimed modern furniture designer Edgar Blazona founded TrueModern in San Francisco in 2005, he wasn't just trying to "fill a void." He wanted to give good modern design to the people, make products out of high quality materials, and offer them at an affordable price. The company launched with a line of affordable clean-lined kids bedroom pieces, and has since expanded to include several original sofa and bedroom collections, ranging from ultra-modern to classic and sophisticated. Edgar designs each original collection based on current design trends, influences from iconic modernist designers, functionality, and practicality.