The Florigraphie Collection
A project by that explores and transforms the traditions of Chinese production. There does exist a whole artisan world to discover. Alessandra Baldereschi did some research in the Romano Seletti archives, a pioneer regarding doing business with China since 1964 and founder of Seletti, with the objective of giving "new life" to some manufactured products, all handmade using natural materials. FLORIGRAPHIE reimagines the typical patterns for tablemats in straw. The secret language of flowers in precious objects.