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Soho Beige Area Rug by Safavieh

$115.99 - $587.99

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List Price: $165.99

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Product Information:

  • 30+ in Stock


The Soho Collection is Safavieh’s response to market demand for clean, transitional design in rugs that work equally well in traditional and contemporary homes. The collection’s unique purity and clarity of the color is achieved by selecting only the purest premium New Zealand wool as a canvas for Safavieh’s exciting new color palette. Many of the designs in the Soho collection are accented with viscose for silky softness to outline patterns, and further highlight the softness of the wool. This innovative collection is hand-tufted in India.


  • Technique: Tufted
  • Material: New Zealand wool
  • Style: Contemporary
  • Construction: Handmade
  • Collection: Soho
  • Rugs can vary approx. 3-4 inches from the advertised size

Product Details

  • Technique: Hand woven; Tufted
  • Material: Wool
  • Reversible: No
  • Rug Pad Needed: Yes
  • Product Care: Professional cleaning is recommended
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Weights & Dimensions

3'6" x 5'6" Rug Size

  • Pile Height: 0.63 ''
  • Overall: 42'' W x 66'' L
  • Overall Product Weight: 20.4 lb.

5' x 8' Rug Size

  • Pile Height: 0.63 ''
  • Overall: 60'' W x 96'' L
  • Overall Product Weight: 34 lb.

7'6" x 9'6" Rug Size

  • Pile Height: 0.63 ''
  • Overall: 90'' W x 114'' L
  • Overall Product Weight: 68 lb.

8'3" x 11' Rug Size

  • Pile Height: 0.63 ''
  • Overall: 99'' W x 132'' L
  • Overall Product Weight: 91.8 lb.

Round 6' Rug Size

  • Pile Height: 0.63 ''
  • Overall: 72'' W x 72'' L
  • Overall Product Weight: 30.6 lb.

Runner 2'6" x 12' Rug Size

  • Pile Height: 0.63 ''
  • Overall: 30'' W x 144'' L
  • Overall Product Weight: 25.5 lb.

Runner 2'6" x 8' Rug Size

  • Pile Height: 0.63 ''
  • Overall: 30'' W x 96'' L
  • Overall Product Weight: 17 lb.

Other Dimensions

  • Pile height: 0.63''


Technique: Hand woven; Tufted Material: Wool
Reversible: No Rug Pad Needed: Yes
Product Care: Professional cleaning is recommended Product Type: Area Rug
Primary Pattern: Geometric Primary Color: Beige
Gender: Neutral Type of Backing: Cotton
Outdoor Use: No Country of Manufacture: India

About the Manufacturer

In the past thirty years Safavieh has come a long way from an artisan family business to a high tech corporation with very sophisticated operations in terms of manufacturing and distribution. Within the home furnishings industry, Safavieh is most successful in combining the best of high tech and high touch. They have always been considered the authority of fine quality, craftsmanship and style. For four generations, the family behind the Safavieh brand has dedicated its talents and resources to providing uncompromising quality. They believe there is no equal to the durability, beauty and artistry of handmade rugs and well-crafted furniture. They focus their research and development on creating the highest quality products consumers can buy within a broad range of budgets. Safavieh's mission is to perpetuate the interior furnishings crafts – to lead with innovation while preserving centuries-old traditions in all categories: from antique reproductions, to transitional designs, to the most fashion-forward contemporary styles.

More About This Product

When you buy a Safavieh Soho Beige Area Rug online from AllModern, we make it as easy as possible for you to find out when your product will be delivered. Read customer reviews and common Questions and Answers for Safavieh Part #: SOH301A on this page. If you have any questions about your purchase or any other product for sale, our customer service representatives are available to help. Whether you just want to buy a Safavieh Soho Beige Area Rug or shop for your entire home, AllModern has all of your design needs covered.
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Protection Plan

Please note: The following plans can be selected upon checkout

5 Year Stains Protection - $48.99*

1 Year Stains Protection - $15.99*

*Plus applicable tax

Enjoy the comfort of premium coverage with a Protection Plan

Frequently Asked Questions

  1. What does this Protection Plan cover?

    This plan covers all accidental stains on your area rug.

  2. Once I’ve purchased a plan, when does my coverage begin?

    Accidental protection coverage begins the day your area rug is delivered.

  3. What isn’t covered by this plan?

    This plan does not cover damages caused by accumulation, improper cleaning, neglect, abuse, or failure to comply with the manufacturer’s warranty. It also does not cover damages caused by natural disasters such as a fire or flooding, or area rugs used in commercial settings.

    See full list of exclusions.
  4. How do I submit a claim?

    You can submit a claim to Uniters on their website or app, or give them a call at the phone number listed on your Protection Plan certificate.

  5. Will I have to pay a deductible?


  6. Can I cancel my plan?

    You can cancel your plan for a full refund within 30 days of purchase. After 30 days, your refund will be prorated. Any previous claims or an administrative fee may be deducted from your refund.

See Plan Terms & Conditions

Shipping & Returns

Expected delivery dates for 20147 Change

Shipping Policy 30-Day Return Policy


Overall Rating


Based on 3 reviews

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3.0 stars

Wool runner

from Milwaukee, WI on 10/29/2015 – Verified Buyer

This is a nice wool runner. I bought it for my laundry room. .

Pros: Easy to vacuum , thick, & plush.
Cons: I wish the colors were more vibrant. The color is much more neutral than pictured.
4.0 stars

Nice product

from Oakland, CA on 11/18/2014 – Verified Buyer

Like the color, size is perfect, very subtle, blends in well with decor
5.0 stars

Soho rug

from Escondido, CA on 05/18/2014 – Verified Buyer

Perfect match to laundry room accessories. High quality excellent length

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