|Alexander Girard (1907 - 1993) created iconic mid-century modern designs for such companies as Herman Miller and Braniff International Airways. His work married the timeless lines of the modern with the playfulness and bold color of Latin American folk art.
For the first time since 1972 his graphics are now available as wall art, screened onto 14"x14" panels of Columbia's formaldehyde-free maple faced hardwood plywood. The PLYprints™ program draws on Girard's history of printing directly on wood in such places as The Compound restaurant in Santa Fe.
The purity of Girard's iconic graphics printed on the often overlooked and humble material, plywood, perfectly captures Girard's history of mixing modern materials and folk art forms to create accessible art. The goal for this collaboration is to bring the artwork of an American design legend to a new generation through products that are sustainably and responsibly produced with the same sensitivity to the environment that Alexander Girard demonstrated during his lifelong career.
Columbia is releasing six of Girard's classic designs on 14" x 14" PureBond® panels, with wall hanging hardware attached. A set of six 3" x 3" blocks is also available, with Girard's iconic "LOVE" design screened in red.
The estate chose to work with Columbia Forest Products because PureBond® is the only widely available cost-neutral formaldehyde-free plywood panel. Girard had a long history of environmental concerns, especially about pollution, and PureBond® technology offers a way to mitigate indoor air problems by eliminating the risk of toxic and carcinogenic VOC's that can be released by composite wood panels made with urea formaldehyde resins.
PLYprints™ are being made available through specialty retailers of home fashion and art objects.